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Smithers Market Report yati chuma chomwe chikubwera komanso kusintha chikuyendetsa kukula kwazinthu zogulitsa

Malinga ndi lipoti laposachedwa la Smithers "The Future of Retail Packaging mu 2024", kukula kwa kufunikira kwa ma CD ogulitsa kumachokera ku chuma chomwe chikubwera komanso kusintha.Dera la Asia-Pacific limapanga matani 4.5 miliyoni, pafupifupi theka la zomwe zikufunika padziko lonse lapansi.
Nthawi yomweyo, msika waku Western wokhwima udzawonetsa kukula kwapakati pofika chaka cha 2024, ngakhale kuti South ndi Central America itenga malo achiwiri pakufunika, kufikira matani 1.7 miliyoni.Zofunikira padziko lonse lapansi ndi matani 9.1 miliyoni.
Mu 2018, kufunika kwa mtengo wapadziko lonse wa retail packaging (RRP) kudaposa matani 29.1 miliyoni, kukula kwapachaka kwa 4% kuyambira 2014. Mtengo wamsika mu 2018 ukuyembekezeka kukhala madola 57.46 biliyoni aku US.
Akuti kuyambira 2019 mpaka 2024, kugwiritsa ntchito RRP kudzakwera pafupifupi 5.4% pachaka.Pamitengo yokhazikika mu 2018, ikhala pafupifupi matani 40 miliyoni, okwana madola 77 biliyoni aku US.
Zinthu zingapo zoyendetsera anthu, zachikhalidwe komanso zaukadaulo zithandizira kufunikira kwa RRP, kuyambira pakukula kwachiwerengero cha anthu mpaka pakugwiritsa ntchito ma CD osinthika, kenako RRP ikufunika kuwonetsa ndikugulitsa ma CD.
Monga momwe zimakhalira ndi ma phukusi akuluakulu, pali kulumikizana pakati pa kuchuluka kwa anthu ndi zomwe kufunikira kwamtsogolo kwa RRP.Makamaka, kuchulukirachulukira kwamatauni kudera la Asia-Pacific kwabweretsa ogula ambiri kumasitolo akuluakulu aku Western kwa nthawi yoyamba, ndikuyambitsa mawonekedwe ogulitsa.
M'masitolo m'zaka za zana la 21, zabwino za mawonekedwe ogulitsa kapena alumali sizisintha kwenikweni kwa ogulitsa ndi eni ake amtundu, koma njira zatsopano ndi matekinoloje zithandizira kupititsa patsogolo maubwinowa panthawi yanenedweratu.
Kuchepetsa mitengo ya m'sitolo, monga kuyika mashelefu kapena kupanga antchito kuti aziwonetsa zotsatsa, ndi mwayi kwa ogulitsa.Ogulitsa akuluakulu akusindikiza malangizo a m'sitolo kuti ogwira ntchito afotokoze masanjidwe a sitolo mumpangidwe wokonzeka kugulitsa.Mwachitsanzo, Walmart ili ndi kalozera wantchito wamasamba 284.Izi zilimbikitsa kuyimitsidwa kwakukulu kwa kukula kwa mtundu wa RRP panthawi yanenedweratu.
Nthawi yomweyo, kusintha kwa chiwerengero cha anthu ndi mitundu ya zinthu zomwe ogula amagula amakonda RRP.Mabanja ambiri okhala munthu m'modzi komanso kupita kokagula pafupipafupi kumapangitsa msika kukhala wokonda kugulitsa magawo ang'onoang'ono.Kuyika m'matumba kwapangitsa kuti pakhale mawonekedwe abwino owonetsera izi m'masitolo.
Malonda okonzeka kugulitsa amalola eni ake amtundu kuwongolera bwino momwe zinthu zawo zimasonyezedwera m'malo ogulitsa, potero amawongolera kulumikizana kwawo ndi ogula.M'nthawi ya kuchepa kwakukulu kwa kukhulupirika kwa mtundu, izi zimapanga mwayi wowoneka bwino wowonjezera chidwi cha ogula.Komabe, kuti akhazikitse maulalo ochulukirapo ndi ogula ndikusunga malo awo ogulitsa, ma brand akuyenera kuyang'ananso zaukadaulo ndikuwongolera kusavuta kwa ogula.
Pali zinthu zingapo zaukadaulo zomwe zimapindulitsa mtundu, monga kusindikiza kwa digito pa osindikiza a inkjet.Ndikosavuta kuyitanitsa ntchito zamalata zazifupi zazifupi zokhala ndi dongosolo lotsika ndikuzilandira mwachangu kuchokera kwa osindikiza, zomwe zimalola kusinthasintha kwakukulu pakuyitanitsa mapepala a RRPs opangidwa ndi malata ndikulola kugwiritsa ntchito kwambiri ma RRP otsatsira.Ngakhale izi zakhala zotheka mu zazikulu czikondwerero za onsumer (monga Khrisimasi), kupezeka kwa makina osindikizira a digito kumatanthauza kuti izi zitha kupitilira zochitika zing'onozing'ono, monga Halloween kapena Tsiku la Valentine.

 

Kugwiritsiridwa ntchito kwa RRP muzokolola zatsopano, misika ya mkaka ndi yophika mkate kunapitirira theka la zinthu zonse zomwe zimagwiritsidwa ntchito mu 2018. Mafakitale atatuwa akuyembekezeka kusunga magawo awo akuluakulu amsika panthawi yapakati.Ponseponse, zikuyembekezeredwa kuti pofika 2024, gawo la msika lidzasintha pang'ono, zomwe zidzapindulitse zinthu zopanda chakudya.
Zatsopano zili patsogolo pa chitukuko cha makampani a RRP, ndipo magawo ambiri ogwiritsira ntchito mapeto akusangalala ndi ubwino wa mapangidwe atsopano a RRP.
RRP yazakudya zozizira ndi zinthu zosamalira kunyumba ziwonetsa kukula kwakukulu m'gawo lililonse logwiritsa ntchito kumapeto, ndikukula kwapachaka kwa 8.1% ndi 6.9%, motsatana.Kukula kochepa kwambiri kunali chakudya cha ziweto (2.51%) ndi zamzitini (2.58%).
Mu 2018, zotengera zomwe zidadulidwa zidapanga 55% ya RRP, ndipo mapulasitiki adawerengera pafupifupi kotala la onse.Pofika chaka cha 2024, mitundu iwiriyi idzasunga malo awo, koma kusintha kwakukulu kudzakhala kuchokera ku mapepala otsekedwa ndi mabokosi osinthidwa, ndipo gawo la msika pakati pa mitundu iwiriyi lidzasintha ndi 2%.
Zotengera zodulidwa zipitilira kutchuka ndipo zikhala zokwera pang'ono kuposa kukula kwa msika nthawi yonse yophunzira, kuteteza gawo lalikulu la msika.
Pofika chaka cha 2024, kukula kwa milandu yobwezera kudzakhala kofulumira kwambiri, ndikukula kwapachaka kwa 10.1%, kukakamiza kumwa kuchokera ku matani 2.44 miliyoni (2019) mpaka matani 3.93 miliyoni (2024).Kufuna kwatsopano kwa mapaleti opukutidwa kudzakhala otsika, ndikukula kwapachaka kwa 1.8%, pomwe kufunikira kwachuma chotukuka kudzagwa-Western Europe, United States, Canada, ndi Japan.
Kuti mumve zambiri za lipoti laposachedwa la Smithers "The Future of Retail Packaging in 2024", chonde tsitsani kabukuka https://www.smithers.com/services/market-reports/packaging/the-future-of-retail- Ready kunyamula mpaka 2024.
Kodi tanthauzo la paketi ndi chiyani?Monga ndikudziwira, RRP ndi "pepala lamalata".Chidebe chodulidwa-kufa ndi malata odulidwa, ndipo pali mapaleti opukutira pa malata, sichoncho?https://www.youtube.com/watch?v=P3W-3YmtyX8 Ndiye bokosi losinthidwa ndi chiyani?Kodi izi zikutanthauza kusintha phukusi la mumlengalenga?Zikomo chifukwa cha thandizo lanu pasadakhale.
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Nthawi yotumiza: Jun-09-2021